About
Koh Samui hours. On the ground, in your language.
Automate Thailand is a small, operator-led studio building AI agents and automations for hospitality and property businesses on the island and beyond.
We don't come from an agency. We come from running real operations on Koh Samui — guests, bookings, vendors, the WhatsApp that never stops. The automations we sell are the ones we built for ourselves first, because the work was drowning us too.
That's the whole difference. We're not selling AI for the sake of it. We sit down, watch how your day actually runs, and remove the parts that should never have needed a human. If a build doesn't earn its keep, we don't keep building it.
Small team, on island time, answering on WhatsApp in minutes. No call centre, no account manager between you and the person who built your thing.
How we work
Four rules we don't break.
You own everything
Hub, bot, content, accounts — yours at handover. No agency lock-in, no licence to keep your own page online.
Operations first, AI second
We fix the process, then automate it. Tech that doesn't remove real work doesn't ship.
Live in weeks, not quarters
A working demo on your real data by the end of week one. If it isn't earning its keep, we stop.
Built where you are
On Koh Samui, in your languages, answering in minutes. The person who built it is the person you talk to.
Who's behind it
“I run real guest-facing operations on this island. Everything Automate Thailand sells, I built to take work off my own plate first — then handed it to owners who had the same problem.”
The team
Two people. No layers in between.
Hubert
Founder & operator
Runs guest-facing operations on Koh Samui and builds the automations AT sells. The person who scopes your build is the person who runs one like it every day.
Remek
Co-founder · Owner relations
Keeps owners and clients in the loop — onboarding, expectations, and the human side of every build. Polish-speaking owners deal mostly with him.
Want to see if it fits your operation?
One 30-minute sit-down, no deck, no pressure. We'll tell you straight if it's worth doing.
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